📅 Live 5-Day Workshop • August 17 - 21, 2026 --> Click Here to Join

You Are Not the Problem.
Your Business Model Is.
Build Your Solo Consulting Business
With The Model that Works - In 5 days.

 

When it comes to solo consulting there is something no one talks about: the right business model for the work.

Most solo consultants believe the conventional wisdom: that growth means more networking, more clever proposals, more elaborate engagements. All of it rests on a model built for big firms, not for you.

The truth is simpler. You can do better work, for better fees, with far less complexity, by building one clear engagement around the single problem you solve better than anyone, instead of reinventing your offer every time.

In five days, you build the framework for that engagement, your Signature Playbook: the problem you own, the point of view that makes it yours, and an offer priced to the problem rather than the hour.

Arrive positioned as the obvious expert, not just another consultant hustling for work.

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📅 Date: August 17 - August 21, 2026

In Five Days, Here is What You Will Build:

Day
01

Build the Right Foundation

We'll unpack how the default consulting model doesn't work, and why starting with the client first is actually the wrong approach. You’ll lay the foundation for a stronger consulting business by reframing how you think about your expertise, your value, and the business model that supports real freedom - and better income.
Day
02

Turn Your Expertise Into a Repeatable System

Learn how to use Russell’s Solution-To-Problem framework to turn one-off work into a clearer, more repeatable approach. You’ll begin shaping your expertise into a signature playbook that creates exceptional value without unnecessary complexity.
Day
03

Lock In Your Method

Start clearly articulating the method behind your work so you can present a solution that feels structured, credible, and proven. By the end of the day, you’ll be closer to a signature playbook you can confidently put in front of the right prospect.
Day
04

Rethink Pricing and Raise Your Fees

Discover how to move away from conventional pricing and start thinking about fees in a way that reflects the true value of your expertise. You’ll learn how to position your playbook with authority and price it with greater confidence.
Day
05

Launch The Framework for Your Signature Playbook

Learn how to put your playbook into the world so your exceptional work no longer stays hidden. You’ll walk away with a clearer path to launching your signature playbook, building momentum, and being the obvious expert your best clients want to hire, and refer.

 

August 17 - August 21, 2026

12:00PM - 1:00PM ET

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How It Works

Signature Playbook Step-by-Step

  • WHEN: Live Online Sessions for 5 days - one hour per day from 12:00 PM to 1:00 PM ET
  • WHERE: Live on Zoom
  • HOW IT WORKS: Each day, Russell leads a live working session that builds your Signature Playbook one step at a time across the week. This is not a pre-recorded webinar. It is a live five-day build, done alongside Russell, with guidance and support as you go.
  • COMMUNITY: You also get access to our dedicated community space, where you can continue the conversation between sessions, share wins, and connect with Russell and his team through the week.
  • WHO IT’S FOR: Experienced consultants and senior corporate operators with ten or more years behind them who are going solo or entering consulting, and who want to turn their expertise into a business that is simpler, sharper, and easier to run.

What You Will Build:


If you show up for all five days, do the work, and stay with it through the week, here is what you will have built by Friday:

  • The framework for your Signature Playbook, built around your deepest expertise
  • Clarity on the one problem you own, solved in a way that is unmistakably yours
  • The confidence to price against the problem, not the time it takes you to deliver it
  • A path to shorter, sharper engagements, the kind that carry stronger margins and earn referrals
  • Positioning as the obvious expert, not one option among many
  • A business model built for a serious independent, not a scaled-down big firm

BONUS

Get the Exact Client Agreement Russell Uses in His Business

With your access to The Lab, you’ll also get the exact engagement letter Russell uses to sell his own premium advisory engagements.

Once you stop selling deliverables and start selling a playbook, the way you present your work has to change. This document shows you how Russell frames the value of his work with clients, how he defines the terms, and establishes his domain authority from the very beginning of the client relationship.

It’s a practical example of how to put your signature playbook into writing, so you can state your value plainly, protect the integrity of the work, and present your engagements at a far higher level.

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Here's What Others Are Saying About Working With Russell

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Register Now

Five Days That Will Change How You Think About Your Business.

August 17 - August 21, 2026

12:00PM - 1:00PM ET

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$200

Five days - Begin building your premium consulting business based on your expertise.


Join me live for five days, from Monday 17 to Friday 21 August.

What is included

  • Five live working sessions with me, one hour a day, from 12pm to 1pm ET, Monday 17 to Friday 21 August. This is working time, not a webinar. You build alongside me.
  • The first real steps through The Ambitious Advisor Blueprint™ (the process I followed to build my own consulting business).
  • A workbook for each day, sent to you and waiting in the community, so you leave the week with your thinking on paper.
  • Access to the private community, where your session links, workbooks, and recordings all sit - in one place.
  • A recording of each session, available until 11am ET the following morning (in case you need to catch up before we begin each day).

Join us and start reshaping your business.

Meet YOUR GUIDE

Russell Raath

Hi, I'm Russell.

After a long career in corporate consulting, including more than a decade both at Deloitte Consulting in New York and  as President of Kotter International in Cambridge MA, I went out on my own.

Despite being successful inside bigger firms, I found myself hitting the same roadblocks  every solo consultant hits. At the start I built every project and every engagement from scratch. I competed on price. I rode the feast-and-famine cycle, and on more than a few nights I lay awake wondering whether going solo had been a mistake.

Today my business is in a very different place. I sell one repeatable playbook, a single engagement priced at over $70,000 that I run over a few days. The right clients come to me, and I decide what the work is and when I do it.

The Lab is where I show you how I did it, and guide you as you build the Signature Playbook that will carry your own business.

Join The Lab →
Meet YOUR GUIDE

Russell Raath

Hi, I'm Russell.

After more than a decade managing massive clients with Deloitte Consulting in New York I worked alongside Dr John Kotter as President of Kotter International, based in Harvard Square, MA.

Then in 2021 I went out on my own. Despite knowing how to be successful in bigger firms, I hit every trap independent consultants hit. I custom-built every project and every engagement from scratch. I competed for work on price. I rode the feast-and-famine rollercoaster, and more than a few nights I lay awake wondering whether going solo had been a mistake.

Today my business is in a very different place: I sell one repeatable playbook - $75,000 for a single engagement that I run over a few days.  The right clients come to me, I no longer reinvent the wheel every time. And my calendar is mine.

The Lab is me pulling the curtain back on how I did it - and guiding you as you build your signature playbook that fuels your business. 

Join The Lab →

Questions and Answers?

Build the Business Your Experience Has Earned.

Picture your consulting business a year from now.
One premium engagement you are known for. A short list of the right clients, rather than chasing any and every opportunity. Fees set by the size of the problem you solve, not the hours you work. And your schedule built around the work only you can do.

This is entirely possible. It is what happens when you stop competing as a generalist and start standing on one sharp, valuable problem that is unmistakably yours.

The Lab is where it begins. Five days. Start building your Signature Playbook.

Seats are limited, and registration closes the day we begin.

Join The Lab →

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